9 Signs It's Time to Break Up with Your Sales Management Software

Date: May 29, 2014 8:30:00 AM

If you work for a small-to-medium-sized business (SMB), you already know that what you need from your sales management software is going to be quite different from what bigger companies need. And guess what? That's OK! SMBs should not have to apologize for having different needs or (gasp) wanting certain features over others.

Unfortunately, however, too many SMBs have settled. In some ways, it's like a bad relationship where one partner overlooks some (or all) of the telltale signs that the relationship is doomed and it's time to move on. Does this describe you? Not sure? Don't worry—consider us your “feature matchmakers.”

How social media is transforming CRM.

Date: May 21, 2014 9:04:00 AM

Customers are getting chatty. With instant access to brands via social media, people are better able to engage in one-to-one conversations with their favorite companies. Moreover, these interactions often become public, recorded knowledge - comments made on a Facebook wall are viewable to everyone, for example. Small businesses need to respond, or else it may look like they are dodging questions and complaints.